Friday 4 October 2013

Youth Subculture/Target Audience


The indie subculture is a widespread conspiracy by major record labels to give groups the appearance of the starving underground artist, tricking you into sympathizing with them and thus tricking you out of your money.  

A key characteristic of clothing trends within the modern indie culture is focus on uniqueness and individuality, which is often achieved by appealing to fashion trends associated with music from the 1970s (rock, punk and country) and the 1980s (New Wave). Common clothing items include band T-shirts, vintage clothing, striped tops, blazers, distressed jeans, waistcoats, ties, cardigans, scarves and aviators. Some of the most popular footwear choices include Converse or other plimsolls, slip-on shoes of all manners, and various styles of dress shoes.

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